Book B2B voices your buyers already trust

A B2B creator is an individual, often a founder, operator, or industry expert, who has built a trusted, engaged audience by publishing about a specific business topic like AI, sales, marketing, or leadership. Unlike consumer influencers, their credibility comes from expertise and experience, not follower count alone, which is why B2B buyers listen to them.

We're a talent management agency that connects brands with vetted B2B creators and influencers for sponsorships, ambassador programs, speaking engagements, and live events. We match creators to your brief based on audience fit, topic authority, and tone, then manage the contract, production, and delivery end to end.

B2B creator partnerships are built around professional trust and category authority rather than reach or aesthetics. A B2B creator's audience is buyers, operators, and decision-makers in a specific industry, so the goal is usually pipeline and category authority rather than broad brand awareness.

We offer four main formats: one-off brand partnerships (social posts, video, newsletters, blogs), long-term ambassador programs (3 to 12+ months), speaking engagements (keynotes, webinars, podcast guest spots), and live event appearances or hosting. Most brands start with a single brand partnership before scaling to a longer-term ambassador relationship.

Our roster includes founders, C-suite operators, investors, and category experts covering topics like AI, marketing, sales, go-to-market, leadership, and entrepreneurship. Every creator on the roster already publishes in your category, so they know the audience, the language, and the debates before the brief even starts.

Start by sending us a brief describing the launch, campaign, or event, who you need to reach, and your timeline. Feel free to also let us know who you like on our roster after reviewing their profiles on our site. We come back with a shortlist of relevant creators, including data and past work, typically the same day, then manage contracting and delivery once you choose. Actual campaign timelines depend on the creator's availability and the format, but we manage the full process so you don't have to source or negotiate directly.

We work with brands of all sizes, and engagements can start with a single content partnership rather than a large retainer. Because everything is scoped per brief, you can start small, with one creator and one campaign, and scale into a longer ambassador program if it performs.

Yes. A significant portion of our client base is B2B creator and PR agencies booking on behalf of the brands they represent. We work behind the scenes with your agency, handling the shortlist, contracting, and delivery management under the hood, so the agency can maintain their usual client relationship and own comms with their client.